GEICO
“It’s What You Do”
If you want to save money you switch to GEICO.
It’s what you do.
This was one of GEICO’s most successful and a longest running campaigns.
It won gold, silver and bronze in One Show.
The spots
My on set convo with the rock band Europe…“Yes, gentlemen, you’re singing about a burrito.”
They bring this spot back every Halloween.
“The squirrels are back and this time it’s personal.”
The raccoons were such a big hit that we gave them their own show.
Deleted scenes from Game of Thrones?
Most talented chicken I’ve ever worked with.
Watching golf should be this thrilling.
Salt and Peppa really pushed it that day.
There were three screaming goat spots on the Superbowl that year. This was my favorite.
Credits
Creative Director: Wade Alger Art Director: Sean Riley Writer: Ken Marcus Director: Wayne McClammy
GEICO “Hump Day” / Sling TV “Slingers” / Benjamin Moore / Straight Talk “Feel Richer” / Scoop There It Is / Screwball Whiskey / GEICO “It’s What You Do” / Golf Now/ Simple Mobile / GEICO “Raccookin” / The Learning Chanel / Olympus “Irresistible” / Straight Talk Wireless / Timberland / GEICO “Surprising” / It’s GEICO Easy / Total Wireless / Ping Golf / GEICO “Believe It” / Penske